Orbit employs proprietary methodologies and tools to analyze data from social media, enabling us to understand public opinions and trends that help us to generate valuable insights.

Live Monitor combines daily data tracking with artificial intelligence and human analysis to deliver a living, continuous view of your brand.

A dedicated Orbit team works in collaboration with you, turning metrics into predictive insights and guiding strategic decisions in real time. Ideal for large brands that need constant monitoring and operations aligned with the fast pace of the market.

Deep Dive thoroughly investigates priority topics identified through monitoring or a client briefing.

We combine online data, AI, and human analysis to decode narratives, content clusters, sentiment, influencers, journeys, and opportunity spaces. The result is a report featuring key findings, cultural insights, benchmarks, and strategic and tactical recommendations for your brand.

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Live Insights keeps an active radar of opportunities and risks for your brand.

Combining always-on artificial intelligence and human insight, it consolidates data into a dynamic trend panel and sends tactical recommendations in real time. An intelligent system that identifies cultural, behavioral, and market movements, helping your brand act quickly and seize opportunities before the competition.

Live Shield acts as an active protection system for your brand.

Using predictive AI and specialized human analysis, it detects early signs of risk, potential incidents, and sensitive conversations before they escalate. The solution combines real-time analysis, automated alerts, and immediate action recommendations, helping teams respond quickly and safeguard brand reputation in the digital environment.

Our Synthetic Consumers are living personas, continuously updated using real data from the digital environment.

By combining artificial intelligence and human analysis, these personas evolve according to community behavior and allow the testing of creatives, campaigns, and messages before launch. Powered by Live Insights, the operation provides a predictive and actionable view of how different profiles will react to your brand’s actions.

trendSpot is a report that identifies the main emerging topics and potential viral trends across social media.

Combining trend analysis with technical curation based on growth metrics, it helps brands and professionals understand opinions, behaviors, and cultural movements. Stay ahead of the conversations gaining momentum and join them authentically before they go viral.